"Just this past May we were very proud to announce that Colombia received the country award for their 2013 Global Money Week activities during the second annual Child and Youth Finance International (CYFI) summit awards ceremony in Istanbul. Undoubtedly, one of the most exciting Global Money Week activities in Colombia was the launch of the first national savings video contest, entitled 'El Ahorro es Importante' (Saving is Important)."
"Youth do not open savings accounts because of a certain household income, or because of a particular gender or other demographic variable. Instead, we find that youth choose to open and save in savings accounts based on the opportunities provided to them."
"YouthSave accounts are being opened by a diverse group of girls and boys, many who are from poor households. The majority of the YouthSave account holders are in-school youth, which is a reflection of the prevalence of FI (financial institutions') outreach to local schools. Almost none of the young account holders have had any previous experience with banking, meaning that YouthSave is contributing to the goal of financial inclusion."